AI FOODTECH — MIDDLE EAST

Making Food Easier,
Smarter & More
Sustainable

FoodiEasy is building the AI infrastructure for the Middle East's food industry — starting with the consumer, expanding to the businesses that feed them.

Discover DoDish Partner With Us
WHO WE ARE

Our Story

FoodiEasy LLC is an AI FoodTech company based in the United Arab Emirates, registered in SHAMS (Sharjah Media City). Our journey began 21 years ago when our co-founders were teammates.

After successful, separate careers, they reunited with a shared vision: to use artificial intelligence to transform how the Middle East eats, cooks, and does business with food. That shared history and trust is the foundation everything at FoodiEasy is built on.

We started where the need is most personal — the home kitchen — because that's where the data and the opportunity begin.

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Founded in the UAE

Based in SHAMS, Sharjah Media City — at the heart of the Middle East's innovation ecosystem.

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AI-First from Day One

Artificial intelligence isn't a feature we added — it's the foundation of everything we build.

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Built to Scale

Starting with consumers, expanding to food businesses — a platform play across the MENA food value chain.

OUR MISSION

Making food effortless

To make food easier, smarter, and more sustainable for everyone in the Middle East — empowering food businesses with intelligent AI solutions and helping everyday people make better food decisions.

OUR VISION

The region's AI food partner

To be the definitive AI FoodTech partner that transforms the way the Middle East eats, operates, and succeeds.

OUR FIRST PRODUCT

Meet DoDish

Your AI-powered kitchen companion. DoDish eliminates the stress of meal planning by turning what's already in your pantry into delicious, personalized meals.

  • Use What You Have

    Scan your pantry, get real meals — no wasted ingredients, no extra trips.

  • Personalized for You

    Recipes adapt to your taste, diet, allergies, and preferences — learning every time.

  • AI Chef Chat

    Ask your personal AI chef anything — ingredient swaps, cooking tips, meal ideas — in your language.

  • Smart Meal Planning

    Weekly plans with calorie awareness, built around what you actually have at home.

  • Grocery Integration

    Missing ingredients? Order directly through Noon Minutes — delivered in minutes.

iOS & Android UAE Launch Market
DoDish app home feed showing today's meal plan and recipe suggestions
App Store Google Play
THE BIGGER PICTURE

DoDish Is Just the Beginning

Every meal planned, every ingredient scanned, every recipe cooked through DoDish generates something no one else in the region has — structured, real-time data on how the Middle East actually eats.

That intelligence is the foundation. For food brands trying to reach consumers at the point of decision. For grocers forecasting demand. For supply chains optimizing what moves and where. DoDish is the consumer layer — FoodiEasy is the platform underneath.

Consumer Intelligence

Pantry data, meal patterns, taste preferences, dietary signals

AI Engine

Pattern recognition, food behavior modeling

Industry Value

Brand insights, demand forecasting, commerce integration

HOW IT WORKS

From Pantry to Plate in Minutes

1

Tell Us What You Have

Add ingredients manually or scan your pantry.

2

Get AI-Powered Suggestions

DoDish generates personalized recipes based on what you have, your diet, and your preferences.

3

Cook with Confidence

Follow step-by-step guidance with your AI chef by your side — ready to help.

MARKET OPPORTUNITY

A Region Ready for Food Intelligence

$50B+ MENA Food Market

The Middle East food and beverage industry is massive — with digital food services growing at double-digit rates year over year.

80%+ Smartphone Penetration

A mobile-first population across UAE, KSA, and beyond — the ideal audience for AI-native consumer products.

0 AI Food Platforms

No one is building structured food intelligence for the region — connecting consumer behavior to industry decisions with AI. That's the gap.

LET'S BUILD THE FUTURE OF FOOD

Partner with FoodiEasy

We're looking for investors and strategic partners who see what we see — a region with a massive food industry, no AI infrastructure connecting it, and a consumer product already generating the data to build it. If that's you, let's talk.

Get in Touch

info@foodieasy.com